Who is Borrowed Insight

I am Romney Whitehead, a digital content and publishing specialist with 16 years experience in the world of DAM procuring and implementing systems. I have worked in magazines, brand management and eCommerce environments working as the translator between technology and business requirements. I enjoy coming up with creative ways to develop new digital products, generate buy in from users and stakeholders for implementation of new workflows and technology, and expediency when rolling out systems. My motto – if you can’t deliver a thin slice deliverable or a proof of concept in three months then don’t do it.
And I also like craft beer…but that’s another story.

If you are interested in some consultancy or advisory services then email me at borrowed.insight@gmail.com or fill in the form below

My Specialties include: Digital Asset Management (DAM); Digital Content Platforms and Ecosystem; New product development (Apps and Websites); Creative workflow management; Project management; Business change; Rights management

Expert in the digital content ecosystem, content strategies and the full digital asset lifecycle process from creation of content, to design processes for print and digital websites and apps, publishing of the content to multiple platforms, syndication of content, and storage within a central repository. Here I will try and share my insights and observations from my many years working in the field of digital content, offer advice to those who ask for it, tips and tricks to those who want it, and links to some things I find useful.

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